Privacy Policy

Last Updated: 01 January, 2021 

GameOn and/or its affiliates (“GameOn”, “Company”, “Us” or “We”) is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.a 

This ‘Privacy Policy’ sets out the type of information that GameOn may collect from any person (“User”, “You” or “Your”) accessing its Platform (Website and Mobile Application) and uses its other services (Collectively “Services”), and how GameOn uses and protects any information that you give GameOn when you use its Platform. For general information about the terms of use of our Platform, please refer to our Terms and Conditions of Use. 

Please read this policy carefully to understand GameOn’s policies and practices regarding your information and how GameOn will treat it. By accessing and/or using the Services of GameOn, you agree to this Privacy Policy and you are consenting to GameOn’s collection, use, disclosure, retention and protection of your personal information. If you do not provide the complete information that GameOn requires, you may not be able to access all the features of its Service.  

GameOn may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are up-to-date with any changes. This policy is effective from March 1, 2021. 

  1. Who are We and What We Do: 

XTRM Enterprises Private Limited operates the portal in India, which offers cricket fantasy games through the web-portal and associated Facebook application, partner website(s) and mobile application(s) (collectively referred to as the “Portal”) (XTRM Enterprises Private Limited referred to herein as “GameOn” or “we” or “us” or “our”). 

Any person utilizing the Portal (“User” or “you” or “your”) or any of its features including participation in the various contests, games (including fantasy games ("Game") (" Services ") being conducted on the Portal) shall be bound by this Privacy Policy. 

Before you submit any information to the Portal, please read this Privacy Policy for an explanation of how we will treat your personal information. By using any part of the Portal, you consent to the collection, use, disclosure and transfer of your personal information for the purposes outlined in this Privacy Policy and to the collection, processing and maintenance of this information. If you use this Portal, it shall be deemed that you have read and agreed to the Privacy Policy. Your use of any part of the Portal indicates your acceptance of this Privacy Policy and of the collection, use and disclosure of your personal information in accordance with this Privacy Policy. While you have the option not to provide us with certain information or withdraw consent to collect certain information, kindly note that in such an event you may not be able to take full advantage of the entire scope of features and services offered to you and we reserve the right not to provide you with our services. 

  1. What Information We Collect: 

To avail certain Services on the Portal, Users would be required to provide certain information for the registration process namely: 

  1. Account Information: Your full name, e-mail address, postal code, date of birth, Username, Password, and any such other information that you may provide with your account, such as gender, mobile number, etc. The profile picture, that will be displayed publicly on your account profile, shall also be collected.  

In case the sign is done through any third party, such as GooglePlus, Facebook, etc., we fetch whatever information is made available to us by you through these third party sign-in services.  

Proof of Identification: In the course of providing you with access to the Services, and in order to provide you access to the features offered through the Portal and to verify your identity, you may be required to furnish additional information, including your Permanent Account Number (PAN) to GameOn. 

  1. Content: GameOn may collect Information that you provide through our Services, including reviews, photographs, comments, etc.  

  1. Usage Information: GameOn collects information about how long you have used our Services and which features you have used, such as system activity, ads you clicked on, etc. 

  1. Device Data: GameOn may collect data about the devices used to access the GameOn Services, including IP addresses, operating systems, hardware models, software, preferred language, advertising identifiers, mobile network data, etc.  

  1. Communications Data: GameOn may collect information about Communications between you and other users through our Services; your participation in any survey/poll; promotion schemes; contests; etc. 

  1. Location Information: GameOn collects precise or accurate location data from a User’s mobile device, if the same is enabled. If you wish, you can disable the GPS Service on your phone and stop sharing your location with GameOn. However, this may affect some functionality available on the GameOn Services.  

  1. Transaction Information: If you make any transactions or purchases through our Services, we may collect and store  information about you to process your requests and automatically complete forms for future transactions, including (but not limited to) your phone number, address, e-mail, billing information and credit card/payment information. The credit card/ payment information is submitted to us in an encrypted form by using industry standard practices. 

  1. Sensitive Personal Information: In certain instances, we may also collect Sensitive Personal Information (“SPI”) from you on the Portal. SPI means such personal information which consists of information relating to your physical, physiological and mental health condition; medical records and history; biometric information, sexual orientation and financial information, such as information regarding the payment instrument/modes used by you to make such payments, which may include cardholder name, credit/debit card number (in encrypted form) with expiration date, banking details, wallet details etc. This information is presented to you at the time of making a payment to enable you to complete your payment expeditiously. 

Except for any financial information that you choose to provide while making payment for any Services on the Portal, GameOn does not collect any other SPI in the course of providing the Services. Any SPI collected by GameOn shall not be disclosed to any third party without your express consent, save as otherwise set out in this Privacy Policy or as provided in a separate written agreement between GameOn and you, or as required by law. It is clarified that this condition shall not apply to publicly available information, including SPI, in relation to you on the Portal. 

  1. Public Posts: You may also provide information (such as ratings, reviews, tips, comments, photos, etc.) to be published or displayed (collectively “Posts”) on publicly accessible areas of our Services and/or transmitted to third parties. Such posts are displayed on the Platform and is transmitted to third parties at your own risk. We cannot control the actions of the other Users of our Services, with whom you may choose to share your posts, etc. Therefore, we cannot guarantee that your posts will not be viewed by unauthorized persons. We may display this information on the Service Platform, share it with businesses, and further distribute to a wider audience through third party sites and services. Therefore, you should be careful about revealing sensitive details about yourself in such posts.  

  1. Data from Other Sources: GameOn may collect and store information which the user posts, pertaining to user feedback, ratings, etc. GameOn may also store and collect information which it receives as a result of the user participating in referral programs.  

  1. Information about Your Friends: In the course of providing the Services, Users may invite other existing Users or other persons/users (“Invited Users”) to participate in any of the Services by providing the email address or Facebook username of such users. GameOn may thereafter use this contact information to contact the Invited User and invite such users to register with GameOn (if such Invited User is not an existing User) and participate in the game in relation to which such person was invited by the User. The participation of the Invited User in any of the games shall be subject to the terms of this Privacy Policy and the Terms and Conditions for the use of the Portal. The User hereby represents that the Invited Users have consented and agreed to such disclosure to and use of their email address and Facebook username by GameOn. 


  1. What we do with the Information we collect: 

  1. To Enhance Service Experience: We use the information you provide to us to enhance the functionality and improve the quality of our Services, and to personalize your experience while using our Services. We also use this information to display relevant advertising, provide support to you, communicate with you and comply with our legal obligations. 

All required information is specific and based on the kind of Game/ Services the User wishes to participate in or access, and will be utilized for the purpose of providing services, including but not limited to the Services requested by the User. The information as supplied by the User enables us to improve the Services and provide you the most user-friendly game experience. 

  1. Safety & Security: GameOn may use personal data to help maintain safety, security and integrity of our Services and Users. GameOn may use the information such as location, profile picture, etc. to detect, prevent and combat fraudulent or unsafe activities.  

  1. For Maintaining Record: GameOn may use the information provided by you for internal record keeping. GameOn may also periodically send promotional e-mails, special offers and information, which we think you may find interesting, using the e-mail address and/or phone number, which you have provided.  

  1. For Customer Support: GameOn may use the information collected and stored by us (such as recordings of customer by intimating the user) to provide customer support, including direct questions to the appropriate customer support person, to investigate and address concerns, and to monitor and improve customer service responses.  

  1. For Research & Development: GameOn may use the data / information collected by it for testing, research, analysis, product development and machine learning, to improve the User experience, and to enhance the safety and security of our features.  

  1. For Marketing: GameOn may use the data collected to market our services to our users, including communications about GameOn Services, features, promotions, sweepstakes, studies, surveys, news, events and updates. GameOn may also share such information with affiliates and third parties in limited circumstances 

  1. For Legal Requirements: GameOn may also share such information collected by us for the purpose of providing services requested by the User, complying with legal process, preventing fraud or imminent harm, and ensuring the security of our network and services. 

  1. For Automated Decision Making: GameOn uses personal data to make automated decisions relating to the use of our Services, such as deactivating users who are identified as having engaged in fraud or activities that may harm GameOn, etc.   


  1. Disclosure/Sharing of Information: 

GameOn may share information as provided by you and data concerning usage of the Services and participation in the games/Contests with third party service providers engaged by GameOn, for the purpose of data analytics or other similar purposes, for the purpose of storage, improving the services and helping GameOn serve you better. 

Where we propose to use your personal information (that is, information that may be used to identify the User and that is not otherwise publicly available) for any other uses we will ensure that we notify you first. You will also be given the opportunity to withhold or withdraw your consent for use other than as listed above. 

GameOn may share your information with the following: 

  • Its subsidiaries, affiliates, partners, etc., which are entities under the common ownership of XTRM Enterprises Pvt. Ltd.  

  • With contractors, advertisers/ service providers and other third parties who we use to support our business and who are contractually bound to keep personal information confidential.  

  • With the buyer or any other successor, in the event of a merger, divestiture, restructuring, reorganization, dissolution, or any other form of sale / transfer of GameOn’s assets. 

  • With third parties to market their products / services to you, if you have consented to receive promotional updates.  

  • With Service Providers / Outside Vendors, to send communications to you, to inform you of any product / service that you may be interested in. Some of our products, services and databases are hosted by third party hosting service providers, and we may also use them for other projects, such as conducting surveys, organizing sweepstakes. Thus, you information may be shared with these outside vendors to enable them to serve better, and enhance your experience.  

  • With Law Enforcement, Government Agencies, Courts and/or Other Organizations on account of any legal requests or governmental demands to comply with the law. GameOn may share your information, when we reasonably  believe the same is necessary, in order to investigate, prevent and/or take action against illegal activities or to comply with legal process. We may also share your information to investigate and address threats /potential threats to the physical safety, or to investigate and address violations of this Privacy Policy or the Terms & Conditions of Use.  

  • With Social Networks if you interact with the social media features of our Services and/or if you use your social media credentials to log into  post content. Your interactions with social media companies are governed by their respective privacy policies.  


By using the Portal, you hereby expressly agree and grant consent to the collection, use and storage of this information by GameOn. GameOn reserves the right to share, disclose and transfer information collected hereunder with its own affiliates. In the event GameOn sells or transfers all or a portion of its business assets, consumer information may be one of the business assets that are shared, disclosed or transferred as part of the transaction. You hereby expressly grant consent and permission to GameOn for disclosure and transfer of information to such third parties. GameOn may share information as provided by you and data concerning usage of the Services and participation in the Game with its commercial partners for the purpose of facilitating user engagement, for marketing and promotional purposes and other related purposes.  

If GameOn believes that disclosure is necessary or appropriate to protect the rights, properties, and/or safety of GameOn, its customers or any other persons, your information may be exchanged with other companies / customers. This includes exchanging information for the purposes of fraud protection and credit risk reduction.  

  1. Third Party Links & Services: 

GameOn also includes links to other/third party websites. Such websites are governed by their respective privacy policies, which are beyond GameOn’s control, and GameOn shall not be responsible for the same. Once the User leaves GameOn’s servers (the User can tell where he/she is by checking the URL in the location bar on the User’s browser), use of any information provided by the User is governed by the privacy policy of the operator of the site which the User is visiting. That policy may differ from GameOn’s own Privacy policy. If the User can’t find the privacy policy of any of these sites via a link from the site’s homepage, the User may contact the site directly for more information. GameOn is not responsible for the privacy practices or the content of such websites and we strongly encourage you to read the privacy policies of such third parties.  

  1. Analytics & Advertising: 

To help us understand your use of the Services, GameOn may use third party web analytics on its Services. The information collected by this technology will be disclosed to, or directly collected by, these Analytic service providers. 

When GameOn presents information to its online advertisers -- to help them understand our audience and confirm the value of advertising on the Portal -- it is usually in the form of aggregated statistics on traffic to various pages within our site. When you register with GameOn, we contact you from time to time about updating your content to provide features which we believe may benefit you. 

Several deceptive emails, websites, blogs etc. claiming to be from or associated with GameOn may be, or are, circulating on the Internet. These emails, websites, blogs etc. often include our logo, photos, links, content or other information. Some emails, websites, blogs etc. call the user to provide login name, password etc. or that the user has won a prize/ gift or provide a method to commit an illegal/ unauthorized act or deed or request detailed personal information or a payment of some kind. The sources and contents of these emails, websites, blogs etc. and accompanying materials are in no way associated with GameOn. For your own protection, we strongly recommend not responding to emails or using websites, blogs etc. GameOn does not take any legal responsibility for any loss/damage caused to you on account of the same.  

We may use the information provided by you to GameOn, including your email address or phone number, to contact you about the Services availed by you or to inform you of our updated services if any.  

  1. Use of Cookies and other Electronic Tools: 

To improve the effectiveness and usability of the Portal for our Users, we use “cookies”, or such other similar electronic tools to collect and store information. A cookie is a text file that is stored in your computer and enables us to recognize when you use our Website, store your settings and preferences, enhance your experience by delivering content, advertise content specific to your interests, perform research and analytics, track your use of our Services, and to assist with security and administrative functions. Cookies may be persistent or stored only during an individual session. 

GameOn also uses cookies or such other tools / technologies to assign each visitor a unique random number as a User Identification (User ID) to understand the User’s individual interests using the identified computer. Unless the User voluntarily identifies himself/herself (e.g., through registration), GameOn has no way of knowing who the User is, even if we assign a cookie to the User’s computer. The only personal information a cookie can contain is information supplied by the User. A cookie cannot read data off the User’s hard drive. GameOn’s advertisers may also assign their own cookies to the User's browser (if the User clicks on their ad banners), a process that GameOn does not control. 

GameOn’s web servers automatically collect limited information about the User's computer's connection to the Internet, including User's IP address, when the User visits the Portal. (User's IP address is a number that lets computers attached to the Internet know where to send data to the User -- such as the web pages viewed by the User). The User’s IP address does not identify the User personally. GameOn uses this information to deliver its web pages to Users upon request, to tailor its Portal to the interests of its users, to measure traffic within the Portal and let advertisers know the geographic locations from where GameOn's visitors come. 

Third Parties, whose products and services are advertised on through the GameOn Platform and Services may also use cookies or similar tools, and we advise you to check their respective privacy policies for information about the use of cookies and other practices. GameOn does not control the practices and policies of any such partners, which govern their interaction with you. GameOn shall not be liable for any legal claim, damage, action, etc., in any event.   

  1. Security Procedures: 

All information gathered on GameOn is securely stored within the GameOn- controlled database. The database is stored on servers secured behind a firewall; access to such servers being password-protected and strictly limited based on need-to-know basis. However, we understand that as effective as our security measures are, no security system is impenetrable. Thus, we cannot guarantee the security of our database, nor can we guarantee that information you supply will not be intercepted while being transmitted to us over the Internet. Further, any information you include in a posting to the discussion areas will be available to anyone with Internet access. By using the Portal, you understand and agree that your information may be used in or transferred to countries other than India. 

GameOn also believes that the internet is an ever-evolving medium. We may periodically review from time to time and change our privacy policy to incorporate such future changes as may be considered appropriate, without any notice to you. Our use of any information we gather will always be consistent with the policy under which the information was collected, regardless of what the new policy may be. Any changes to our privacy policy will be posted on this page, so you are always aware of what information we collect, how we use it, how we store it and under what circumstances we disclose it. 

GameOn does not assume any responsibility / liability for disclosure of you information due to errors in transmission, unauthorized third party access or other causes beyond our control.  

  1. Choice & Transparency: 

GameOn enables Users to access and control the data which we collect through in-app settings, device permissions, in-app ratings page, marketing opt-outs, etc. GameOn provides a variety of ways to the Users to learn about, control and submit questions and comments about GameOn’s handling of your data. In case of any queries, complaints or questions pertaining to the same, such as, accessing your data, changing / update your data, deleting data, objections and complaints, please reach out to  

  1. Conditions of Use: 

GameOn shall not be liable for any loss or damage of any kind,  arising from the use of this portal, it’s servers, or email sent by us or on its behalf, including, but not limited to compensatory, direct, indirect, incidental, punitive, special and consequential damages, loss of data, goodwill, business opportunity, income or profit, loss of or damage to property and claims of third parties. In no event will GameOn be liable for any damages whatsoever in an amount in excess of an amount of INR 100. 

  1. Accessing, Correcting & Updating your Personal Information: 

GameOn shall take reasonable steps to accurately record your personal information that you provide to us and any other subsequent updates. We encourage you to review, update and correct your personal information that we maintain about you, and you may request GameOn for deletion of any information that is believed by you to be incomplete, inaccurate and/or in any manner, infringes the law and applicable legal requirements.   

You will promptly notify GameOn if there are any changes, updates or modifications to your information. Further, you may also review, update or modify your information and user preferences by logging into your Profile page on the Portal.  

  1. Reviewing, Changing or Deleting Information: 

If you would like to review, change or delete your personal information, that we have collected from you, and/or permanently delete your account, please use the “Contact Us” link at the bottom. 

  1. Retention of Data & Account Termination: 

You can close your account by visiting your profile settings page. We will remove your public posts from view and/or dissociate them from your account profile, but we may retain the information provided by you, for the purposes authorized under this Privacy Policy.  

Your personal information may be retained and may continue to be used until: (i) the relevant purposes for the use of your information described in this Privacy Policy are no longer applicable; and (ii) we are no longer required by applicable law, regulations, contractual obligations or legitimate business purposes to retain your personal information and the retention of your personal information is not required for the establishment, exercise or defense of any legal claim. 

  1. Permissible Age: 

The GameOn Services are not intended for anyone under the age of 18 years, unless permitted under applicable laws. We do not knowingly collect any personal information to market or solicit information under the permissible age. If we become aware that a person submitting personal information is under the age of 18 years, we shall delete the account and any related information as soon as possible.  

If you believe that any information we might have from or about a person under the permissible age, please contact us on 

  1. Communication Choices 

When you sign up for an account on GameOn, you are opting to receive e-mails /SMSs from GameOn, as well as, its other GameOn Users and businesses. You can log into your account to manage your e-mail preferences and follow the “unsubscribe” instructions.  

However, you cannot opt out of receiving certain e-mails, pertaining to administrative, service and/or legal policies from GameOn.  

  1. Applicable Law and Jurisdiction: 

By visiting this Portal, you agree that the laws of the Republic of India without regard to its conflict of laws principles, govern this Privacy Policy and any dispute arising in respect hereof shall be subject to and governed by the dispute resolution process set out in the Terms and Conditions. 

  1. Changes to this Privacy Policy: 

We reserve the right to amend this Privacy Policy from time to time to reflect changes in the law, our data collection and usage practices, the features of our services and/or advances in technology . Use of information is subject to the Privacy Policy in effect at the time such information is used. If we make any material changes to the Privacy Policy, we will post the changes here. Please check this page periodically for changes and review any changes.  

  1. Contact Us: 

Any questions or clarifications with respect to this Policy or any complaints, comments, concerns, suggestions or feedback, may be sent to GameOn at: or by normal/physical mail addressed to: 

Attn: GameOn Team 

XTRM Enterprises Private Limited,  

131 Jodhpur Park, LP 145/9/6,  

Kolkata- 700068 

West Bengal, India